IATA Introduces Marketing Course to Enhance Air Cargo Revenue

IATA Introduces Marketing Course to Enhance Air Cargo Revenue

This advanced IATA Air Freight Forwarding Marketing course helps you master marketing essentials, achieve differentiated competition through innovative services, and improve profitability. The curriculum covers trade models, pricing strategies, cost assessment, advertising techniques, marketing plans, target customer analysis, and innovative service concepts. It is suitable for sales, marketing, and management personnel, as well as individuals looking to enhance their marketing skills. Successful completion of the course leads to an IATA certificate of completion.

11/03/2025 Logistics Encyclopedia
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Air Cargo Insurance Application Guide

Air Cargo Insurance Application Guide

This guide aims to help you understand the insurance application procedure for air transport of goods. In the event of a cargo incident, you need to provide documents like the waybill, insurance policy, airline damage report, packing list, and invoice. Additionally, ensure to fill in detailed information about the insured, markings, packaging and quantity, insured cargo items, and amounts to achieve comprehensive protection for the goods.

07/18/2025 Logistics Encyclopedia
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Air Cargo Export Procedures Guide

Air Cargo Export Procedures Guide

This article outlines key air cargo shipping steps: shipper consignment, space booking, customs clearance, and AWB completion, emphasizing seamless communication and coordination. It specifies required documents, precautions, and consolidation procedures to ensure efficient exports.

07/11/2025 Logistics Encyclopedia
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Rail Freight Forwarders Embrace Multimodal Transport in Global Trade

Rail Freight Forwarders Embrace Multimodal Transport in Global Trade

Multimodal transportation integrates various modes of transport, including sea, land, and air, providing efficient and economical logistics solutions for international trade. Rail freight forwarding plays a crucial role, requiring familiarity with different transportation methods and coordination across various stages. In the future, multimodal transportation will evolve towards intelligence, sustainability, and collaboration, creating more development opportunities for businesses. It optimizes supply chains by combining the strengths of each mode, reducing costs and transit times, ultimately benefiting global commerce.

08/21/2025 Logistics Encyclopedia
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Logistics Firms Adapt Supply Chains for Future Growth

Logistics Firms Adapt Supply Chains for Future Growth

Global supply chain reshaping presents both opportunities and challenges for logistics companies. Businesses need to adapt to trends like reshoring, nearshoring, and friendshoring, enhancing multimodal transport and air freight capabilities, and flexibly adjusting their strategies. Logistics is a key factor in corporate location decisions. Technological innovation, service expansion, deepened cooperation, and a focus on sustainable development are crucial for success. Industry leaders are already actively implementing these changes. Embracing transformation is essential to winning in the future.

11/03/2025 Logistics Industry Insights
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Geopolitical Shifts Drive Air Cargo Market Growth Amid Capacity Strains

Geopolitical Shifts Drive Air Cargo Market Growth Amid Capacity Strains

Kuehne+Nagel forecasts a 3% growth in the international air freight market over the next three years, driven primarily by sectors like aerospace, perishables, and pharmaceuticals. Shifting geopolitical and trade landscapes will also present opportunities. However, capacity constraints and aging fleets pose challenges. K+N plans to maintain its leading position through targeted investments in specific industries, expanding its charter network, and strategic acquisitions. Increased industry competition requires companies to seize opportunities and address the challenges effectively.

11/03/2025 Logistics
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Driving Green Transformation International Postal Enterprises Focus on Sustainable Line Haul Transportation

Driving Green Transformation International Postal Enterprises Focus on Sustainable Line Haul Transportation

At the fourth "Green Postal Day," the International Post Corporation (IPC) highlighted that global postal companies are actively responding to the demand for sustainable delivery services by adopting electric vehicles and renewable energy sources, focusing on carbon reduction and environmental protection. Since 2008, carbon dioxide emissions have been reduced by 34%, with future goals aimed at increasing the proportion of alternative fuel vehicles to support greener trunk transportation.

07/24/2025 Logistics
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Can Freight Owners Book Directly with Shipping Lines?

Can Freight Owners Book Directly with Shipping Lines?

In maritime transport, shippers often book space through freight forwarders (forwarders), although large-volume clients may choose to book directly with shipping companies. However, operational tasks and customs clearance still require the expertise of a professional freight forwarder. The collaboration and connections among various industry players ensure that freight forwarders continue to play a vital role in the smooth execution of bookings during the transportation process.

07/18/2025 Logistics Encyclopedia
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Internet + Logistics: New Paths to Enhance Freight Efficiency

Internet + Logistics: New Paths to Enhance Freight Efficiency

This article explores the significant role of Internet Plus in enhancing freight efficiency. By analyzing the 'Land Transportation Information Management and Transaction Platform,' it highlights the integration of big data, cloud computing, and other technologies to address the pain points of traditional logistics operations. It also proposes new tax pathways to promote industry development.

07/18/2025 Logistics
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